Category: Social Intelligence

The Power Of Social Intelligence

The Power Of Social Intelligence

By offering decision makers rich real-time data, social media is giving some companies fresh strategic insight. What are the 4 distinct ways social technologies can augment the intelligence-gathering approaches of companies?

The Social Media Report

The Social Media Report

The role of social media in the consumer decision journey extends beyond North America, and indeed is even more pronounced in Asia Pacific region. How do you capitalize on the opportunity to gain positive favor with consumers?

Social CRM – NBA Successful Case

Social CRM – NBA Successful Case

How did a $5,000 Investment in Social CRM Yield $440,000 in Sales? What can you learn from NBA Golden State Warriors’ success to generate tangible business value?

China Top 10 predictions

China Top 10 predictions

What are the ‘China top 10 predictions’ in the areas of e-commerce, social network, mobile internet, search, and consumer spending trend?

E-Commerce Through Social & Search

E-Commerce Through Social & Search

Why do search engines (‘wisdom of crowds’) and social networks (wisdom of friends’) increasingly compete for consumers’ attention? What is the implication for e-commerce?

Interview With Facebook CTO

Interview With Facebook CTO

What are key success factors of Facebook and implication to traditional media? An interview with Bret Taylor, the CTO of Facebook, provides some insight.

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